1967 SaSo Catalog

Skip Goulet

Member
Feb 23, 2011
4,241
Midland, TX
dmathieu said:
Just received a beautiful 1967 SaSo Sargent Sowell police/fire/municipal supply catalog today!

257 pages of memories from my earlier collecting days.

During the years my ambulance service operated in Lubbock, we bought a lot from SaSowell; and what was nice was the paint & hardware store where I worked for many years also traded with them, so that helped when I needed things from them.


SaSo was located for many years in Grand Prairie, TX, right on the Arlington/Grand Prairie line, and just down the road from Six Flags. So on a vacation trip to Six Flags in the early '80s I stopped at SaSo....just to visit. There receptionist/switchboard operator for more than 30 years was a sweet lady named Mary Bell Patton. I must've talked to her hundreds of times over the years. Soit was neat getting to meet her in person. Not only that, while I was there, the original owner, A.W. Sowell, just happened to step out onto the sales floor, so I got to meet him as well. He was quite nice and had actually recognized my name when I introduced myself. He and Mary Bell are both gone now, but it was a great place to do business. They were shut down for a time a few years ago, but are up and running again with new owners. I'm now getting their current catalogs, but they don't handle nearly the amount of emergency equipment they once did.


Nice find, Dan!
 

NPS Ranger

Member
May 21, 2010
1,989
Penn's Woods
Their old catalog was great back in the day, they billed it as a "municipal supplies" catalog & their everyday prices were good because they were competing for municipal contracts. Was as big as a phonebook in their heyday. I bought a bunch from them over the years, the new company seems to have a much smaller product line.
 

Skip Goulet

Member
Feb 23, 2011
4,241
Midland, TX
dmathieu said:
Skip, there are pictures of both people that you mentioned, on the back cover of the catalog.

I had totally forgotten about that, Dan. I remember that now, because when I first walked into their office, I immediately recognized Mary Bell. And of course, I recognized Mr. Sowell from having seen his picture for years in the catalogs. Mary Bell always recognized my voice when I called and I enjoyed getting to talk to her, even if it was just to place an order.
 

Skip Goulet

Member
Feb 23, 2011
4,241
Midland, TX
crescentstar69 said:
Their catalogs were definitely like Christmas wish books!

Their catalogs and the Darley catalogs were something I always looked forward to. And back then Darley had three separate catalogs: fire, police, municipal supplies.
 

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